Title: Develop a plan to promote an outdoor-based therapeutic recreation program.
Course: Outdoor Recreation, Parks, and Tourism Systems Management (18549) > Section: Promoting Leisure and Recreation Enterprises

Development should include

- outlining the goals and mission of outfitters (e.g., James River Association, Chesapeake Bay Foundation, Blue Ridge Discovery Center, Outward Bound)
- promoting experiences to a diverse population
- highlighting benefits and exciting features to increase interest
- developing a list of frequently asked questions
- planning information sessions for potential participants.

Process/Skill Questions:

- How can outdoor recreational experiences benefit participants?
- What skills can one acquire through participation in these programs?
- What strategies are used to increase participation in outdoor recreational experiences?
- What is the target market for Outward Bound experiences?
- Where are Outward Bound camps located? Why have they chosen these locations?