Title: Describe the buying process.
Course: Fashion Marketing, Advanced (12153-II) > Section: Analyzing the Buying Process

Description should include

- the target market
- wholesale vendors
- the merchandise plan (financial)
- assortment plan
- sourcing/market
- buying decision
- inventory management (receiving, markdowns, returns to vendors).

Process/Skill Questions:

- What types of information should be gathered before developing a merchandise plan?
- Why is a merchandise plan usually developed for a six-month period?
- What are the advantages and disadvantages of having top management develop the merchandise plan? Of having each department head develop his or her department's plan?
- What is the difference between a basic stock plan and a model stock plan?