Title: Explain the function of color in visual merchandising.
Course: Fashion Marketing (8140) > Section: Developing Visual Merchandise and Store Presentation

Explanation should include the application of the color wheel and color schemes in visual merchandising.

Process/Skill Questions:

- How does color affect the lines, shape, and design of a garment?
- What are earth tones, jewel tones, pastels and when are they typically used in fashion?
- How does color in a display influence how the fashion is perceived?
- How does seasonality affect color choices for visual merchandising?