Title: Identify domestic and international fashion market centers and the focus of each.
Course: Fashion Marketing (8140) > Section: Exploring the Buying Process

Identification should include the definition of fashion market center and examples of major domestic fashion centers (e.g., New York, Los Angeles, Dallas, Atlanta, Miami) and international fashion market centers (e.g., Paris, London, Milan, Rome, Hong Kong), as well as fashion specialties associated with each market center.

Process/Skill Questions:

- What is the importance of Fashion Week in New York City?
- What are the advantages and disadvantages of each major market center?
- What is the importance of global sourcing? How does it connect international and national fashion centers?
- Why have some fashion centers gained more acclaim over others?
- What makes a city a fashion market center?