Title: (Optional) Analyze various aspects of product/service development.
Course: Opportunities in Global Trade, Advanced (12056-II) > Section: Examining Product Planning in the International Marketing Plan

Analysis should include various aspects of product development in relation to cultural, social, technological, and environmental factors.

Process/Skill Questions:

- What is included in planning a global strategy?
- What research is necessary to analyze potential product adjustments?
- How are branding and packaging affected by specialized product development?