Title: Identify types of retail outlets for florist sales.
Course: Floral Design I (18056-I) > Section: Marketing Floral Products

Identification should include

- basic categories of florist shops
- different types, sizes, and locations of retail florist outlets
- types of merchandise offered by different types of florists
- display techniques employed by different types of florists
- differences in levels or types of service provided by different types of florists.

Process/Skill Questions:

- Why do people buy flowers in a grocery store or from a roadside stand?
- Why do different types of florists offer different services?
- How can designers obtain locally grown flowers?