Cybersecurity in Marketing, Advanced
Cybersecurity in Marketing, Advanced focuses on cybersecurity fundamentals, threats and vulnerabilities, and data security and ethics. Students will investigate cybersecurity concerns pertaining to promotion, engagement of customers, customer service, brand building, and sales through the use of websites, social media, digital messaging, streaming video, digital display advertising, and app marketing. The integrity of strategic marketing plans and marketing campaign hijacking will also be examined.
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Course Sequences
A combination of this course and those below, equivalent to two 36-week courses, is a concentration sequence. Students wishing to complete a specialization may take additional courses based on their career pathways. A program completer is a student who has met the requirements for a CTE concentration sequence and all other requirements for high school graduation or an approved alternative education program.
Industry Credentials (Only apply to 36 week courses)
Career Clusters
| Pathway | Occupation |
|---|---|
| Performing Arts |
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| Visual Arts |
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| Pathway | Occupation |
|---|---|
| Lodging |
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| Recreation, Amusements and Attractions |
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| Restaurants and Food and Beverage Services |
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| Travel and Tourism |
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| Pathway | Occupation |
|---|---|
| Marketing Communications |
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| Marketing Management |
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| Marketing Research |
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| Merchandising |
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| Professional Sales |
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